- English to Thai and Spanish
- Script & Subtitling, Social Media
- 2020 to Present
In the realm of digital education, the power of language to bridge cultures and expand knowledge is unparalleled. Sawadee Translations, Thailand’s leading translation agency, has been at the forefront of this endeavor, breaking down linguistic barriers between content creators and learners worldwide.
This case study delves into the ongoing collaboration between Sawadee Translations and Freya Art, an innovative online platform offering video courses on using Procreate, a popular digital illustration app. Tasked with translating subtitles from Thai to English and Spanish, in addition to localizing social media and advertising content, Sawadee Translations has played a crucial role in propelling Freya Art onto the global stage.
Background
Procreate has revolutionized digital art, offering tools and features that enable artists to create stunning works on their iPads. Freya Art, seizing this digital wave, has curated a comprehensive suite of video courses aimed at harnessing the creative potential of aspiring artists worldwide. However, to truly globalize their reach, Freya Art faced a significant hurdle: overcoming the language barrier.
Enter Sawadee Translations, with our expertise in linguistic services and a deep understanding of the cultural nuances required to effectively translate educational content. The collaboration aimed to make Freya Art’s invaluable resources accessible to a broader audience, transcending the limitations imposed by language.
Challenges
Translating artistic and technical content presents a unique set of challenges. The nuanced language of art, coupled with the precise terminology of digital tools in Procreate, required translators to possess not just linguistic skills but also a deep understanding of digital artistry.
Furthermore, maintaining the original tone and instructional clarity was paramount to ensure that the essence of Freya Art’s courses was preserved across languages. This was critical for instructional videos, where the effectiveness of teaching is heavily reliant on the clarity and engagement of the content. Sawadee Translations faced the task of translating complex concepts and instructions without losing the original intent, humor, and warmth conveyed in Thai.
Solutions
Sawadee Translations approached these challenges with a meticulous strategy that prioritized accuracy, cultural sensitivity, and engagement. We employed a team of native translators for each target language, ensuring they had backgrounds in digital art to maintain the content’s integrity. This expertise allowed the translators to grasp the subtleties of Procreate’s features and the artistic concepts being taught, ensuring that translations were not only accurate but also resonated with the cultural contexts of the target audience.
Collaboration between Sawadee Translations and Freya Art was key to the project’s success. Regular updates ensured that translators fully understood the course objectives and the nuances of the content. We also implemented a rigorous quality assurance process, including peer reviews and feedback loops with Freya Art’s subject matter experts, to ensure the translations met the highest standards of accuracy and clarity.
Outcomes
The translation efforts led to a significant increase in the accessibility and engagement of Freya Art’s courses among English and Spanish-speaking students. Students from diverse backgrounds could now explore and master Procreate, furthering their digital art skills without the barrier of language.
The translated courses received overwhelmingly positive feedback for their clarity, instructional quality, and cultural relevance, significantly enhancing Freya Art’s global reach. This expansion not only increased the platform’s user base but also fostered a more inclusive and diverse community of digital artists.
Conclusion
The collaboration between Sawadee Translations and Freya Art underscores the transformative power of professional translation services in the digital education sector. By bridging language barriers, Sawadee Translations has enabled Freya Art to share the art of digital creation with a global audience, illustrating the critical role of language services in the international expansion of educational content.
This case study showcases the impact of precision, cultural sensitivity, and collaboration in translating not just words, but ideas and inspiration across borders.
Share:
Request a Free Quote
Professional Translations Made Easy
The process for ordering a translation is simplified to make everything as easy and transparent as possible for you. Just follow our three-step procedure!
Submit Your Requirements
You can submit your requirements by using the forms on this website or by contacting us via Line, Facebook Messenger, email, or phone.
- Tell us what you need
- Contact us on many platforms
- Get a fast response
Receive Your Quote
Our customer service team will send you a clear quote based on your requirements. If you wish to proceed, simply make the payment and the translation will begin!
- Transparent pricing
- Get a free quote
- Accept to begin
Get Your Translation
Get your digital translation within the specified timeframe. In the rare event that you are not happy, just let us know and we will immediately fix any issues.
- Fast, secure digital delivery
- Hard copies sent by EMS
- Free revisions and edits
Global Translation Services
Our team consists of language specialists across many popular dialects worldwide. We currently cater to more than 25 languages with native speaking, experienced translators specializing in a wide range of documents. We focus on quality, reliability, and excellence when translating your documents.
We Pride Ourselves On Exceptional Quality
In our digital age, companies need accurate translations to help them speak to new customers and emerging markets. Whether your organization.
Professional, Expert & Native Translators
Our team of Thai and native English-speaking translators are all based in Thailand. Every translation is double-checked by a native speaker of the target language to ensure consistency and accuracy in every translation completed.
- Expert translators
- Proofreading included free
Secure & Confidential Document Sharing
Your privacy is important. That's why we encrypt all contact made through our website via SSL and offer confidentiality agreements for all translations. Rest assured - your documents are safe, secure, and confidential with us!
- SSL-secure forms
- Confidentiality agreements
Fast Turnaround & Emergency Translations
Our standard turnaround time for translations is among the fastest you will find in Thailand. However, if you have an emergency or you are working to a tight deadline, we can provide same-day translations at the same high standard.
- Fast turnaround
- Emergency translations
Our Projects
We Work With Brands You Trust
100’s of companies, universities, and individuals trust our translation service.
